Ningbo Haisheng Plastic Products Co., Ltd. — Ningbo's Reel and Accessory OEM Manufacturer

Ningbo Haisheng Plastic Products Co., Ltd. (宁波海盛塑料制品有限公司) operates from the Ningbo manufacturing hub in Zhejiang Province as a mid-tier OEM and ODM producer of fishing reels, fishing lines and terminal tackle components. Founded in 1998, the factory employs over 800 staff and achieves approximately 85% of its revenue from international exports, making it one of the more export-oriented factories in the Ningbo cluster.

Product Focus

Haisheng’s production spans three main categories:

• Fishing reels: Mid-tier spinning reels, primarily in the 3+1 to 7+1 bearing range, produced for branded distributors in the US, EU and Japanese markets
• Fishing lines: Monofilament and copolymer lines supplied in bulk to OEM partners
• Accessories and components: Tip-top guides, line rollers, bail arms and other small reel components supplied to branded reel makers within the Ningbo cluster

The component supply business is strategically important — by manufacturing reel sub-components for other factories, Haisheng has built deep expertise in the mechanical tolerances and material specifications required by the branded reel market.

The Ningbo Advantage

Ningbo’s fishing tackle cluster is the second-largest in China after Weihai, with particular strength in reel manufacturing and plastic injection molding. The city is also one of China’s busiest container ports, giving factories like Haisheng direct access to international shipping routes and competitive freight rates.

Export Profile

• 85% export share
• Key markets: US, EU, Japan, Southeast Asia
• Certification: ISO 9001

Buyer Considerations

For brands seeking a mid-volume OEM partner for reels, line or reel components, Ningbo Haisheng offers scale (800+ staff), experience (founded 1998) and strong export logistics. The factory’s component-level OEM work with other branded reel makers provides a useful quality reference. Buyers should request specific bearing grade specifications and gear material details for their target reel models.

Last updated: 2026-07-30. Sources: Factory records, company website (nbhaisheng.com).

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