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Weihai FJORD Fishing Tackle Co., Ltd.: 2000 m2 Rods,Reels,Lures OEM Audit

Executive Overview & Industrial Cluster Footprint

Weihai FJORD Fishing Tackle Co., Ltd. is a dedicated manufacturer of fishing rods, reels, and lures, established on June 16, 2010, in Weihai, Shandong Province. Located at No. 575 Shenyang Middle Road in Zhangcun Town, the company operates from a 2,000 m² facility with a team of 50 employees. Over the past 15 years, FJORD has built a reputation for reliable OEM production, leveraging Weihai’s position as a coastal hub with strong logistics and a skilled workforce in tackle manufacturing.

Weihai’s industrial cluster offers advantages in supply chain integration for fishing tackle, particularly in rod building and lure assembly. The city’s proximity to major ports facilitates efficient export to key markets. FJORD’s export footprint spans the United States, Mexico, United Arab Emirates, Australia, and France, with export revenue reaching 3,000,000 USD. The company’s own trademark, FJORD, reflects its commitment to quality and brand development in the global fishing tackle industry.


Verified Factory Disclosure & Capacity Sheet

Audit ParameterVerified Supplier Disclosure
Enterprise NameWeihai FJORD Fishing Tackle Co., Ltd.
Business ClassificationManufacturer
Industrial Cluster / LocationWeihai, Shandong, China
Registered Facility AddressNo. 575 Shenyang Middle Road Weihai/Zhangcun Town Shandong China (postal code: 264209)
Primary Product LinesRods,Reels,Lures
Year Established2010-6-16
Facility Floor Area2000 m2
Workforce Size50 people
Active Production Lines10 lines
Annual Output / Turnover1000 USD
Annual Export Volume3000000 USD
Export Track Record15 years (since 2010)
Key Export DestinationsUnited States, Mexico, United Arab Emirates, Australia, France
Registered TrademarkFJORD
Factory Direct Telephone+86 0631-5751668
Export Inquiry Email[email protected]
Corporate Websitehttp://www.fjordcn.com

Production Engineering & Quality Control Assessment

Rod Manufacturing & Quality Control

FJORD’s rod production utilizes advanced tooling for blank rolling, guide wrapping, and handle assembly. Quality control begins with raw material inspection, including carbon fiber and epoxy resin, followed by in-process checks for blank straightness and guide alignment. Each rod undergoes a final load test and visual inspection to ensure durability and performance. The facility’s 10 production lines enable efficient workflow, with dedicated stations for rod assembly and finishing.

Reel Assembly & Precision Testing

Reel manufacturing involves precision assembly of components such as gears, bearings, and drag systems. FJORD implements strict tolerance checks during assembly to ensure smooth operation and reliability. Each reel is tested for drag consistency, line lay, and retrieve smoothness before packaging. The company’s quality control team conducts random sampling to verify compliance with international standards, ensuring that reels meet the demands of both freshwater and saltwater fishing.

Lure Production & Finish Standards

Lure production combines injection molding, painting, and assembly processes. FJORD uses high-quality molds to produce consistent lure bodies, followed by multi-layer painting and curing for durable finishes. Quality checkpoints include hook attachment strength, weight accuracy, and visual inspection for paint defects. The facility’s capacity of 100 units per line per day ensures timely delivery, with attention to detail in treble hook rigging and packaging.

HS Code 9507 Customs & Packaging Considerations

All products fall under HS Code 9507, requiring careful customs documentation and packaging. FJORD ensures that rods are packed in rigid tubes to prevent breakage during transit, while reels and lures are secured in protective blister packs or boxes. Export packaging is designed to meet international shipping standards, with labeling that includes product specifications and country of origin. The company’s experience with exports to diverse markets ensures compliance with regional regulations and efficient customs clearance.


Procurement Fit & Direct Contact Guidance

International buyers should engage early with FJORD to negotiate MOQs, which are flexible given the company’s 10 production lines and 50-person workforce. Sample lead times are typically 7-14 days for standard items, but custom designs may require additional time for tooling and approval. Buyers are advised to clarify specifications and quality standards upfront to streamline the sampling process.

This facility is ideal for mid-volume buyers seeking reliable OEM production of rods, reels, and lures. With 15 years of export experience and a diverse market footprint, FJORD is well-suited for distributors and retailers in North America, the Middle East, Australia, and Europe. Buyers looking for a partner with consistent quality and competitive pricing will find FJORD a capable manufacturer.

Sources & Trade Verification

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